Through an in-depth keyword analysis, a thorough clean-up of search terms and the development of a well-structured negative keyword list, Flytteholdet experienced a significant increase in relevant inquiries from both businesses and private customers.
Flytteholdet is a Danish moving company focused on providing affordable and flexible relocation services for both private and business customers. In addition, they offer support with heavy lifting, packing and storage.
They reached out to LAZZAWEB after facing challenges with the number of conversions and the quality of their inquiries.
In close collaboration with Flytteholdet, we refined their keyword setup by removing irrelevant impressions, particularly those from competitor brand searches. This not only increased the relevance of conversions, but also significantly reduced the number of unqualified inquiries.
By implementing a campaign structure with dynamic headlines and ads, we were able to collect more valuable data to fuel the top-performing campaigns. This led to a rise in inquiries from both private and business customers. Combined with a flexible budgeting approach, adjusted monthly based on Flytteholdet’s capacity and order book, we delivered a scalable solution tailored to their needs and ambitions.
Få profitabel vækst med os som jeres skaleringspartner. Vi ser og udnytter synergierne mellem jeres marketingkanaler.
