Lykke by Lykke is a large online fashion universe based in Nørresundby, Denmark.
They approached us with the major challenge of not being able to get an overview of their profit and expenses, which meant they couldn’t identify where their profit was coming from or where to find optimization opportunities.
This collaboration produced such noticeable results that it was a finalist for the world’s best case at the Global Search Awards in 2023.
In close collaboration with Lykke by Lykke, we developed a customized marketing strategy focused on achieving full transparency in their costs and profits.
Through the implementation of profit tracking, we gained more accurate data, enabling us to optimize their marketing setup with a focus on profitability. This included separating promotional products from standard products in their campaign structure, allowing us to target efforts towards the most profitable areas and thus use resources and budgets as efficiently as possible.
Achieve profitable growth with us as your reliable scaling partner. We identify and leverage the synergies between your marketing channels.
